Indonesian bicycle manufacturers show their teeth at the biggest European bicycle exhibition

Polygon, a bicycle brand from Indonesia, successfully showed off at the Eurobike 2025 event, the world’s largest bicycle exhibition which took place between June 25-29 in Frankfurt, Germany. Their presence not only showed superior products, but also confirmed Indonesia’s commitment in innovating design and bicycle technology that competed in the international market.

In the exhibition, Polygon displayed various types of new bicycles, including Helios A, racing bikes. This product was developed for three years through collaboration with Terengganu Cycling Team, the best bicycle racing team in Asia. In addition, Downhill Collosus DH and Tambora AE bikes are also the main focus. The prototype of the Collosus T bike, which is equipped with a unique “Polypocket,” feature also attracts a lot of attention. This feature allows the driver to store small items more comfortable when cycling.

Veronica Vivin, Brand Marketing Polygon, stated, “Our presence in Eurobike is not only to carry the name of Indonesia, but also to meet with experts and exchange knowledge that is expected to be applied again in the country.” During the exhibition, Polygon recorded the tight schedule of the meeting, which showed high enthusiasm from participants and visitors.

Polygon also expressed the hope of new collaboration in the B2B realm with international distributors and bicycle industry players. And Wolfe, a mountain bike athlete who is also involved in product development, emphasizes the importance of this moment. “Our success at this exhibition was marked by the high request to meet for the first three days,” he said.

This exhibition is an opportunity for Polygon to show that their bikes have been proven to be of qualified in the international event. Their products have won podium in various global competitions, including the Red Bull Rampage, which adds confidence in marketing products abroad. Polygon has now penetrated the European, American and Japanese markets, as proof that this Southeast Asian brand is able to compete globally.

The presence of Polygon in Eurobike was also welcomed by a number of international media, such as Pinkbike and Bike Radar. These media recognize that Polygon is one of the brands that should be considered in the world bicycle industry. This success increases brand visibility and brings new opportunities and wider networks abroad.

The enthusiasm of visitors at the Polygon booth is clearly visible. Many are curious about the history of this brand journey. They want to know how Polygon managed to get global recognition despite originating from Southeast Asia. What’s more, superior products from Polygon show innovation and design that are competing strong with world-renowned brands.

Responding to success in Eurobike, Polygon will soon launch several new products, including the lighter carbon version of the Enduro series. Zendy Renan, Product Development Manager, explained that this product is expected to meet the expectations of mountain bike fans who want high performance.

With achievements in Eurobike 2025, Polygon shows that the Indonesian bicycle industry is no less than international producers. He said he was committed to continuing to innovate and improve quality, not only to achieve foreign markets, but also to make a positive contribution to the local industry. The polygon trip at this exhibition is an important step in bringing the name of Indonesia to the world stage further.